Downtown department stores played a huge role in my childhood Christmases. In late November, their huge display windows would be covered to conceal the window dressers. These artists would be making magic; wondrous scenes of elves, giant gingerbread houses, furry animals and more, all sprinkled with sparkling snowflakes.
When the drapes were lifted, people packed the sidewalks to view the delightful scenes. Freezing temperatures and real snowflakes flying did not deter the crowds.

Magic was created inside the stores as well. They all had an entire floor called Toyland with glittering decorations for the season. Towering stacks of toys filled every inch of space. It was a child’s idea of heaven: massive train sets going round and round, lovingly stuffed toys from Germany, exquisite dolls, dollhouses, sleds and loads of puzzles and games.
No Christmas trip to a downtown department store was complete without eating. Gimbel’s first floor lunch counter called “Tasty Town”, dished up the best mint hot fudge sundae in the world. Plus their eighth floor restaurant featured a raised podium in the center of the massive room where an organist entertained the lunchtime shoppers.
The big stores spent massive sums of money to give their customers an ambient, leisurely experience. They have subsequently hooked me for life on their sights, smells, sounds and tastes.
These incredible stores have fallen on hard times. For example, the iconic 1899 building by Louis Sullivan that housed Carson, Pirie, Scott and Company in Chicago is now a Target, that suburban staple. The cardboard cutout decorations that Target stores dangle off their ceilings at Christmas will never compare to the enchanting displays I viewed as a child.

However, I don’t believe in brooding over things that are gone. I just seek out the remnants of those experiences that remain. The upscale stores such as Sax Fifth Avenue and Nieman Marcus still pour on the Christmas splendor. And they don’t charge admission to ride the escalator up their floors. Macy’s is especially generous with their holiday giving. All of America can view that Thanksgiving Day parade they put on.
All is not lost.



















